Based on primary and secondary data and extensive fieldwork, this book provides an in-depth study of handloom weaving in Andhra Pradesh, which is one of the most important handloom weaving regions in the country. It provides an alternative view and a corrective to the widespread notion that handloom weaving is inherently unviable and noncompetitive. Instead, Kanakalatha Mukund and Syama Sundari demonstrate that it is a dynamic sector with great market potential, given its links with national and international markets.
Handloom Weaving as Traditional Industry
Handloom Weaving in India in the Twentieth Century
Government Policy and Perceptions
Handloom Weaving in Andhra Prades
Weaving Centres of Andhra Pradesh
Weavers and Marketing Channels
Why do Weavers' Cooperatives Fail? The Apex Society and Primary Cooperatives