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Tourism Management

Tourism Management
An Introduction

448 pages | SAGE Publications Ltd
This text provides concise introduction to all the core topics of tourism management. Covering both key theory and practice it introduces students to general management issues across the whole tourism sector in an accessible and manageable way. It integrates the themes of sustainability, internationalism, technology and globalization throughout to provide a thoroughly modern approach to the study of tourism. Key features of this text include:

" A specific focus on the management of tourism in the context of economic, social and environmental conditions, avoiding lengthy descriptions of the various components of the sector;

" Three main integrated themes focusing on the demand for tourism, the supply of tourism, and the challenge of balancing of the two;

" Coverage of how management techniques are developing in response to changing patterns of demand, emerging markets and destinations, globalisation, and the impacts of tourism;

" Discussion points, examples and cases studies designed with the broadest cultural and international dimensions in mind for today's diverse student profile.


Tourism in the 21st Century

How to Use This Book

Understanding Tourism
Learning Outcomes


What Is Tourism?

Forms of Tourism

Poon's New Tourism


Tourist Generating Regions
Learning Outcomes


Conditions That Favour the Development of Demand for Tourism

Travel Propensity

Generating Regions for Outbound Tourist Visits


Tourism Demand
Learning Outcomes


Tourist Motivations

Tourist Types

Consumer Decision Making

Measuring and Forecasting the Demand for Tourism


Tourism Suppliers
Learning Outcomes


Accommodation Suppliers

Non-residential Venues

Transport Suppliers

Visitor Attractions

The Cruise Sector

Characteristics of Tourism Suppliers


Intermediaries in the Tourism System
Learning Outcomes


Types of Intermediary in the Tourism System



Travel Agencies

Regulation of Intermediaries

Increasing Concentration in the Travel Intermediaries Sector


Destination Development and Management
Learning Outcomes


Destination Development

Managing the Demand for Destinations

Destination Management


The Economic Impacts of Tourism
Learning Outcomes


Types of Economic Impact

Measuring Economic Impacts

Tourism and Economic Regeneration in Urban and Rural Areas

Optimizing the Economic Benefits of Tourism


The Social and Cultural Impacts of Tourism
Learning Outcomes


The Sociocultural Impacts of Tourism on Host Communities

Sociocultural Impacts on Tourists


The Environmental Impacts of Tourism
Learning Outcomes


Environmental Impacts of Tourism on a Destination

Environmental Sustainability

Managing Environmental Impacts


The Management of Visitors
Learning Outcomes


The Need for Visitor Management

Respecting Carrying Capacity

Quality Management

Visitor Management Measures and Techniques

The Role of Technology for Visitor Management


Public Sector Involvement in Tourism
Learning Outcomes


Public-Sector Involvement in Tourism


Tourism Marketing
Learning Outcomes


Tourism Marketing

The Services Marketing Triangle

Segmenting the Tourism Market

The Marketing Mix


Tourism and the Future
Learning Outcomes


Scenario Planning

Scenarios for the Tourism of the Future

Your Future in Tourism

Tourism Employers



This book is important - it reminds us that tourism activity does not occur in a vacuum, but rather is shaped by forces linked to globalisation, sustainability, information and telecommunications technology. With its accessible and engaging writing style, it is a must for undergraduate students in their early days of studying tourism management and offers a very welcome addition to the tourism literature
Dr Philippa Hunter-Jones
University of Liverpool Management School

Tourism Management: An Introduction provides a refreshing and accessible perspective on key aspects of tourism for those new to the subject. This is something of an achievement as there are some very good books on the library shelves already
Rhodri Thomas
Professor of Tourism and Events Policy, Leeds Metropolitan University

Tourism is an exciting and dynamic sector which affects so many lives in many different ways and in this foundation text the authors bring that to life for students who are starting their tourism studies and require a succinct and comprehensive introduction. Students will find the self-test questions and recommended reading lists particularly valuable
Professor Nigel Morgan
Welsh Centre for Tourism Research, University of Wales Institute, Cardiff

This is a hugely readable, accessible and clearly structured introduction to the broad, diverse and complex dimensions of tourism. It is perfect for first and second year undergraduates as the authors clearly explain the issues that affect the success of tourism in destinations, and the management of tourism's impacts on destination economies, environments and communities. Students will like the inclusion of snapshots and case studies to demonstrate how theory applies in practice and the definitions of specialist terminology
Professor Annette Pritchard
Director of The Welsh Centre for Tourism Research, University of Wales Institute, Cardiff

Very informative and good use of examples throughout. Useful for looking at the key points for tourism.

Miss Rhiannon Kerry Elliott
Derby College, Derby College
January 11, 2016

This book provides a detailed discussion on a wide range of issues effecting tourism. Easy to understand, well structured and particularly useful book for undergraduate courses in Tourism managament

Ms Kelly Maguire
Business and Humanities, Sligo Institute of Technology
December 2, 2015

Tourism Management: An Introduction provides the reader with a detailed and easy understanding of how tourism can affect the lives of the host community in a number of different ways. Also with the increased role tourism plays in many national economies, students will find the chapter on public sector involvement in tourism particularly useful.

Mr Emmet McLoughlin
Marketing Department , Leisure and Tourism, Sligo Institute of Technology
December 1, 2015

I would recommend this book for students. Easy to read. well structure book. I would recommend this book to undergrad students at level 4 or 5. this book them the clear understanding of tourism, external factors that can affect tourism and the organisations involved.

Miss Andrea Bell
Greenwich School of Management, Greenwich School of Management
July 9, 2015

A great book for undergraduates new to the subject area as well as those with more advanced knowledge of tourism. The book provides an excellent overview of the main areas of discussion within the subject for those studying it.

Dr Sarah Snell
Marketing and Enterprise , University of Hertfordshire
June 8, 2015

The text is useful for tourism students.

Dr Emeka Okonkwo
Archaeology and Tourism, University of Nigeria
February 16, 2014

This book provides a good overview of basic tourism management concepts in a clearly and highly accessible way. Nonetheless, the success of "Tourism Management: An Introduction" lies mainly in its ability to connect management concepts with broader issues such as globalization, responsibility and sustainable development.

I highly recommend this book for first year undergraduate tourism students. The plain language, case studies and snapshots used by the authors make the book perfect for non-native English speaking first year undergraduates.

Dr José Carlos García-Rosell
Faculty of Social Sciences, University of Lapland
December 22, 2013

Great introductory text for TT course, very student-friendly.

Dr Ela Rogers
London Metropolitan Business School, London Metropolitan Uni (City Campus)
November 11, 2013

A good introductory text that introduces students to the wider issues relating to tourism management. Useful case studies bring the topics to life and offer points for discussion.

Mr Alan Marvell
Department of Leisure, Tourism, Hospitality and Events, Gloucestershire University
April 15, 2013

Sample Materials & Chapters


Clare Inkson

Clare Inkson is a Senior Lecturer in Tourism at the University of Westminster in London. She has extensive experience of working in tourism in operational and marketing roles in the UK and overseas, for tour operators, wholesalers and travel agencies. Her research interests include tourism distribution channels, destination marketing and the tourism sharing economy. More About Author

Lynn Minnaert

Dr Lynn Minnaert is the Academic Director and Clinical Associate Professor and at New York University’s Jonathan M. Tisch Center for Hospitality and Tourism. Her research specialism is social inclusion and social sustainability in tourism and events: she has conducted research projects into social tourism, the social impacts of the Olympics and social legacy initiatives in the meetings industry. She has lectured in tourism and events management at undergraduate and postgraduate levels in the US, the UK and in a range of different countries – this international perspective is reflected in this book More About Author

Also available as a South Asia Edition.