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The Sage Handbook of Methods in Social Psychology

The Sage Handbook of Methods in Social Psychology

Edited by:

July 2003 | 560 pages | SAGE Publications, Inc
This handbook gives researchers and students an overview of the rich history of methodological innovation in both basic and applied research within social psychology. It is sometimes difficult for researchers, new and seasoned alike, to keep up with innovations that allow a greater diversity in the kinds and levels of research questions that can be addressed. As a result, the nature of the questions asked by many researchers may be unnecessarily constrained. Conversely, a rush to embrace newer approaches can lead to less-than-thorough consideration of fundamental issues that transcend any particular approach. The editors believe that the decision to use a particular methodological approach is optimally made when grounded in careful consideration of the `big picture' of a program of research. Thus, methodological decisions are inextricably tied to what the researcher, ultimately, wants to know. In other words, research questions guide the methods rather than the reverse. Based on this `top-down' perspective, chapters in this volume emphasize the conceptual basis of the methodology, with an explicit focus on the meaning of data when obtained via a particular methodology.
Carol Sansone, Carolyn Morf & A.T. Panter
1. The Research Process: Of Big Pictures, Little Details, and the Social Psychological Road In Between
Thomas D. Cook & Carla Groom
2. The Methodological Assumptions of Social Psychology: The Mutual Dependence of Substantive Theory & Method Choice
Allan J. Kimmel
3. Ethical Issues in Social Psychology Research
Susan Fiske
4. Developing a Program of Research
A. Implications of a Heterogeneous Population: Deciding for Whom to Test the Research Question(s), Why, and How
Joan Miller
5. Culturally Sensitive Research Questions and Methods in Social Psychology
Yuichi Shoda
6. Individual Differences in Social Psychology: Understanding Situations to Understand People, Understanding People to Understand Situations
B. Operationalizing the Constructs: Deciding What to MEasure, Why, and How
Duane T. Wegener & Leandre R. Fabrigar
7. Constructing & Evaluating Quantitative Measures for Social Psychological Research: Conceptual Challenges & Methodological Solutions
Laura A. King
8. Measures & Meanings: The Use of Qualitative Data in Social & Personality Psychology
John F. Kihlstrom
9. Implicit Methods in Social Psychology
Rick H. Hoyle & Jorgianne I. Robinson
10. Mediated and Moderated Effects in Social Psychological Research: Measurement, Design, & Analysis Issues
C. Research Designs: Deciding the Specific Approach for Testing the Research Question(s), why, and How
S. Alexander Haslam & Craig McGarty
11. Experimental Designs & Causality in Social Psychology Research
Melvin M. Mark & Charles S. Reichardt
12. Quasi-experimental & Correlational Designs: Methods for the Real World When Random Assignment Isn't Feasible
Stephen G. West, Jeremy C. Beisanz & Oi-Man Kwok
13. Within-subject & Longitudinal Experiments: Design & Analysis Issues
Richard Gonzalez & Dale Griffin
14. Measuring Individuals in a Social Environment: Conceptualizing Dyadic & Group Interaction
Wendy Wood & P. Niels Christensen
15. Quantitative Research Synthesis: Examining Study Outcomes over Settings, Samples, & Time
Michael H. Birnbaum
16. Methodological & Ethical Issues in Conducting Social Psychology Research via the Internet
John T. Cacioppo, Tyler S. Lorig, Howard C. Nusbaum & Gary G. Berntson
17. Social Neuroscience: Bridging Social & Biological Systems
Eva M. Pomerantz, Diane N. Rubl,e & Niall Bolger
18. Supplementing the Snapshots with Video Footage: Taking a Developmental Approach to Understanding Social Psychological Phenomena
Geoffrey Maruyama
19. Program Evaluation, Action Research, & Social Psychology: A Powerful Blend for Addressing Applied Problems
Peter Salovey & Wayne T. Steward
20. Methodological Challenges & Scientific Rewards for Social Psychologists Conducting Health Behavior Research
Leigh Thompson, Mary Kern, & Denise Lewin Loyd
21. Research Methods of Micro Organizational Behavior
Judith M. Harackiewicz & Kenneth E. Barron
22. Conducting Social Psychological Research in Educational Settings: "Lessons We Learned in School
Name Index
Subject Index
About the Editors
About the contributors

"I like the premise and the resulting organizing theme. The organizational structure fits the described theme well and promises to provide a valuable resource both for educating researchers and for helping them through the myriad types of research methods that are available today...Achieves a nice balance, running the gamut of issues from the conceptual to the practical to the statistical....This book could easily become a classic."

Donal Carlston
Purdue University

"The book’s emphasis on the conceptual decisions that have to be made in doing research is enticing….I believe that this book has a niche as an advanced undergraduate or graduate-level text. I would certainly consider this book for my advanced undergraduate social psychology research methods class; in fact, I’m desperately in need of such a book."

John Edwards
Oregon State University

"The handbook will contribute greatly to the training of graduate students and will also be used as reference by social psychologists working in multiple domains….It could be adopted for most advanced methods courses."

Dolores Albarracin
University of Florida

"All chapters are solid contributions, a few are gems, and every author wrote with an eye to having the work used. This is a handbook to take off the shelf and dog-ear in the classroom, lab, or field. Highly recommended."


Carol Sansone

Carol Sansone, Ph.D. (1984, Columbia University) is Professor of Psychology at the University of Utah. Her research examines the process through which people regulate their interest and motivation in day-to-day life, using social and non-social means. She is interested in how this process might differ as a function of person characteristics (such as gender) and across the life span, and in the applications of this work to selection of and persistence in math and science careers and to online learning. She is a Fellow of the Society of Personality and Social Psychology, and has served on the editorial boards of a number of journals in... More About Author

Carolyn C. Morf

Carolyn C. Morf, PhD (University of Utah, 1994), is on the faculty of the Institute of Psychology at the University of Bern, Switzerland. Her research focuses on understanding self-regulatory processes—both intrapersonal and interpersonal—through which individuals construct and maintain their desired psychological identities and conceptions of themselves. Her work is at the interface of self and personality research, in that she has been studying these processes in individuals who are high in narcissism. Recent publications include a target article on a self-regulatory model of narcissism in Psychological Inquiry (2001, with Frederick... More About Author

A. T. Panter

A. T. Panter, Ph.D. (1989, New York University) is an associate professor of psychology and a member of the L. L. Thurstone Psychometric Laboratory at the University of North Carolina, Chapel Hill. She also serves as a senior technical consultant at The Measurement Group. Her work involves developing research designs and data analytic strategies for applied health problems, such HIV/AIDS and nicotine dependence in adolescence. Her publications are in measurement and test theory, multivariate data modeling, program evaluation design, and individual differences (especially personality). Dr. Panter has received several university-wide awards... More About Author

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ISBN: 9780761925354

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