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Standardized Survey Interviewing
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Standardized Survey Interviewing
Minimizing Interviewer-Related Error



152 pages | SAGE Publications, Inc
A practical guide to producing standardized, and reliable, interviews, this volume represents a blending of social science theories of interviewing dynamics, the authors' own extensive research on interview-related error and research evidence from other prominent methodologists.
 
What is a Standardized Survey Interview?
 
What is Interviewer-related Error?
 
Standardized Interviewing Techniques
 
Establishing the Context for the Standardized Interview
 
The Role of Question Design in the Standardized Interview
 
Interviewer Selection and Interviewer-Related Error
 
Training Interviewers
 
Interviewer Supervision
 
How to Reduce Interviewer-Related Error in Surveys

Floyd J. Fowler, Jr.

Floyd J. Fowler, Jr. is a graduate of Wesleyan University and received a PhD from the University of Michigan in 1966. A Senior Research Fellow at the Center for Survey Research at the University of Massachusetts Boston since 1971, he was Director of the Center for 14 years. Dr. Fowler is the author or co-author of four textbooks on survey methods, including Survey Research Methods, Improving Survey Questions, Standardized Survey Interviewing (with Mangione), and Survey Methodology (with Groves, Couper, Lepkowski, et. al), as well as numerous research papers and monographs. His recent work has focused on studies of question design and... More About Author

Thomas W. Mangione

SAGE Research Methods is a research methods tool created to help researchers, faculty and students with their research projects. SAGE Research Methods links over 175,000 pages of SAGE’s renowned book, journal and reference content with truly advanced search and discovery tools. Researchers can explore methods concepts to help them design research projects, understand particular methods or identify a new method, conduct their research, and write up their findings. Since SAGE Research Methods focuses on methodology rather than disciplines, it can be used across the social sciences, health sciences, and more.