Sport Marketing Quarterly
Executive Editor
| Brianna Newland, University of Colorado, Colorado Springs, USA | University of Colorado at Colorado Springs, USA |
eISSN:
15572528 | ISSN:
10616934 | Current volume: 34 | Current issue: 4
Frequency: Quarterly
Sport Marketing Quarterly (SMQ) is published March, June, September, December, and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. These two important constituencies now have an opportunity to develop a relationship that is intended to be mutually beneficial. For practitioners, the SMQ provides a vehicle to share marketing successes with peers. For academicians, the SMQ provides a forum for sharing research.
Sport Marketing Quarterly (SMQ) aims to provide a forum for authors who wish to create new knowledge and/or apply existing concepts and theories in sport marketing. To this end, Sport Marketing Quarterly is committed to publishing high quality research that advances the study and practice of sport marketing and is relevant to the professional interests of the sport marketing community.
The vision of SMQ is to be the journal of choice for authors who wish to create and disseminate intellectual contributions in the field of sport marketing and for practitioners who seek to apply this knowledge to the sports industry.
Editor
| Kevin K. Byon | Southern Methodist University, USA |
Associate Editors
| Brianna Newland | University of Colorado at Colorado Springs, USA |
| James Du | Florida State University, USA |
| Matthew Katz | University of Massachusetts Amherst, USA |
Editorial Assistant
| Susmit Gulavani | University of South Carolina, USA |
Editorial Board Members
| Gashaw Abeza | Towson University, USA |
| Rebecca Achen | University of Kansas, USA |
| Thomas Aicher | University of Colorado–Colorado Springs, USA |
| Kostas Alexandris | Aristotle University of Thessaloniki, Greece |
| Akira Asada | Kanda University of International Studies, Japan |
| Bradley Baker | Temple University, USA |
| Thomas Baker, III | University of Georgia, USA |
| Khalid Ballouli | University of South Carolina, USA |
| Rui Biscaia | University of Bath, UK |
| Jessica R. Braunstein-Minkove | Towson University, USA |
| Natasha Brison | University of South Carolina, USA |
| Lauren Burch | Loughborough University London, UK |
| Kevin Cattani | University of Dubuque, USA |
| Joe Cobbs | Northern Kentucky University, USA |
| Zack Damon | Texas Tech University, USA |
| Elizabeth Delia | University of Massachusetts Amherst, USA |
| Tim DeSchriver | University of Delaware, USA |
| Jason Doyle | Griffith University, Australia |
| Brendan Dwyer | Virginia Commonwealth University, USA |
| John Eaton | Arizona State University, USA |
| Kevin Filo | Griffith University, Australia |
| Andrea Geurin | New York University, USA |
| Zahed Ghaderi | Kharazmi University, Iran |
| Michael Goldman | University of San Francisco, USA |
| Brian Gordon | University of Kansas, USA |
| Greg Greenhalgh | University of South Florida, USA |
| Cody T. Havard | University of Memphis, USA |
| Steve Hills | London Metropolitan University, UK |
| Eric Wonseok Jang | Sungkyunkwan University, South Korea |
| Adam Karg | Deakin University, Australia |
| Ari Kim | California State University, San Bernardino, USA |
| Jihoon Kim | University of Alabama, USA |
| Yong Jae Ko | University of Florida, USA |
| Thilo Kunkel | Temple University, USA |
| Dae Hee Kwak | University of Michigan, USA |
| Katie Lebel | University of Guelph, Canada |
| Nancy Lough | University of Nevada, Las Vegas, USA |
| Brandon Mastromartino | San Diego State University, USA |
| Craig Moorehead | Indiana State University, USA |
| Alan Morse | University of Northern Colorado, USA |
| Michael Naraine | Brock University, Canada |
| Norm O’Reilly | University of New England, USA |
| Heidi Parker | University of Southern Maine, USA |
| Ted Peetz | Belmont University, Canada |
| Nels Popp | University of North Carolina - Chapel Hill, USA |
| Lamar Reams | Ohio University, USA |
| Donald Roy | Middle Tennessee State University, USA |
| Steven Salaga | University of Georgia, USA |
| Shintaro Sato | Waseda University, Japan |
| Angeline Close Scheinbaum | Clemson University, USA |
| Stephen Shapiro | University of South Carolina, USA |
| Yiran Su | University of Massachusetts, USA |
| Dan Wann | Murray State University, USA |
| Nicholas Watanabe | University of South Carolina, USA |
| Henry Wear | University of Georgia, USA |