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Retail Beyond Detail
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Retail Beyond Detail
The Great Indian Retailing Business

  • Gibson G. Vedamani - retail enthusiast and former CEO, Retailers’ Association of India (RAI), Mumbai.

Other Titles in:
Business & Management | Retailing

August 2018 | 248 pages | SAGE Response

Retail Beyond Detail is a book that is sure to enlighten the reader of the interesting environment of the retail business in India. The book explains the readiness of the country to make every retail business flourish, provided it is done with an earnest and sincere interest to serve the country’s customers. It motivates those intending to start up retailing and those who are already in the business to do a few things right, at the right value in the right time and in the right locations.

This book celebrates the success strategies of traditional retailers, underscores the ethos of the Indian retail business and unfurls factors responsible for its growth. It provides functional, time-tested inputs for the success of retailing in India by outlining the traditional and modern traits of the business and revealing the 10 secrets of retailing, explained with examples and cases.


 
Foreword by Harish Bijoor
 
Preface
 
Acknowledgements
 
GLIMPSES OF THE INTRINSIC INDIAN RETAILING
 
India’s Unique Retail Evolution
 
The Significance of Micro, Small and Medium Enterprise (MSME) Retailing in India
 
The Diversity of Indian Consumers and Consumption
 
Factors Fuelling Retail Growth in India
 
The Hurdles That Retailers Face in India
 
FDI in Retailing: Is It Threatening?
 
Foreign or Indian, Big Retailers Pose the Same Threat
 
The Changing Face of Retail Communication
 
Disruptions and Innovations in Indian Retailing
 
India’s Rapid Adoption of Online Retailing
 
TEN SUCCESS SECRETS TO WIN
 
Be Determined to Win
 
Blending Intelligence with Determination: Khadim’s, Kolkata
 
Choose the Right Location
 
Starting Small: Hatti Food & Beverages Pvt. Ltd (Hatti Kaapi), Bengaluru
 
Know Your Customers
 
Understanding Customers Thoroughly: MSH Sarees Pvt. Ltd (Jashn Brand of Retail Stores), Mumbai
 
Organize Store Space Efficiently
 
Scaling Up from a Sidewalk Hawking Space: A P Mani & Sons, Mumbai
 
Stock up the Store for Profit
 
Right Product Strategies: Patanjali Ayurved Limited, Haridwar
 
Optimize Store Operations
 
Ensuring Operational Excellence: Viveks Limited, Chennai
 
Ensure Financial Discipline
 
Hard Work and Zero Debt: Sethwala Foods Limted, Mumbai
 
Adopt Simple Store Systems
 
Rewrite Rules; Retain Values: Future Group, Mumbai
 
Promote the Store
 
Baking Tasty Recipes for Her Consumers: The Sugarr & Spice, Kolkata
 
Place the Right People in the Store
 
Choosing the Right People and Practices: Shri Kannan Departmental Store, Coimbatore
 
Bibliography

‘An interesting, engaging and empowering read that guides one through the fast-evolving retail landscape.’

Rakesh Biyani,
Joint Managing Director, Future Retail Ltd.

‘An interesting, engaging and empowering read that guides one through the fast-evolving retail landscape.’

Rakesh Biyani,
Joint Managing Director, Future Retail Ltd.

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Gibson G. Vedamani

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ISBN: 9789352807598
₹450.00