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Nontraditional Media in Marketing and Advertising

Essentials of Marketing Research

Qualitative Consumer and Marketing Research

Marketing for Entrepreneurs

Entrepreneurship Strategy

International Public Relations

Service Leadership

Hands-On Social Marketing

Marketing Strategy

Public Relations

Ad Critique

Leading Edge Marketing Research

Cases in Online Interview Research

Using Qualitative Research in Advertising

Social Marketing to Protect the Environment

Cases in Marketing Management

SAGE Brief Guide to Marketing Ethics

Introducing Public Relations

Marketing

Knowledge-Based Marketing

Relationship Marketing

Marketing Management

Handbook of Data Analysis

Marketing

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