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Applied Marketing Analytics Using R
Interpreting Interviews
Collecting Qualitative Data Using Digital Methods
Conducting Classic Grounded Theory for Business and Management Students
Qualitative Research in Business and Management
A Practical Introduction to Mixed Methods for Business and Management
Designing and Managing a Research Project
Business Research
Basic and Advanced Focus Groups
The SAGE Handbook of Qualitative Business and Management Research Methods
The SAGE Handbook of Qualitative Business and Management Research Methods
The SAGE Handbook of Qualitative Business and Management Research Methods
Conducting Focus Groups for Business and Management Students
Using Conversation Analysis for Business and Management Students
Conducting Case Study Research for Business and Management Students
Template Analysis for Business and Management Students
Qualitative Methods in Business Research
Conducting Research Interviews for Business and Management Students
Qualitative Organizational Research
The SAGE Dictionary of Qualitative Management Research
Grounded Theory
Qualitative Methods for Marketplace Research
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