“International Entrepreneurship combines the most relevant international business topics together into an entrepreneurship textbook. The textbook is a key resource to my global entrepreneurship course.”
“The Most Comprehensive International Entrepreneurship Solution: Concepts, Implications and Cases.”
“This book is a good vehicle for exploring the broad issues involved in launching and growing a business that spans national borders and cultural groups.”
Content and organization
This is comprehensive compedium of knowledge on international business strategy with a specific spin towards entrepreneurship. As such it represents a vital piece of material for entrepreneurship students on an internationally oriented programme.
There have been limited text books about International Entrepreneurship, thus the book is an oasis in the dessert. It covers essential topics in International Entrepreneurship. The cases are comprehensive covering the topics, as well.