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`I consider this book a remarkable achievement. Sophisticated in its use of sociological, anthropological and critical theory, The Consuming Body also successfully conveys the direct tangible experience of corporality and the senses. Its key metaphor of orality unites body history and consumer history, speech and sustenance, with rare penetration and clarity. Pasi Falk's original and insightful book sets the study of the body onto a new plane'- Roy Porter, The Wellcome Institute, London