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Introducing Research Methodology

Introducing Research Methodology
A Beginner's Guide to Doing a Research Project

First Edition
  • Uwe Flick - Freie Universtität Berlin, Germany

296 pages | SAGE Publications Ltd


In this new book, specifically written for first time researchers, Uwe Flick, author of the highly successful text Introduction to Qualitative Research, focuses on the process of producing an undergraduate research project. He gives readers the fundamental data collection and analysis skills that they need for their first project, as well as a good understanding of the research process as a whole. The book covers both quantitative and qualitative methods, and contains  real life examples from the author's own research.

Topics include:

  • Reading and reviewing the literature
  • Research design
  • Writing up
  • Research ethics

As well as practical research techniques, Flick provides a basic explanation of methodological issues such as epistemology, the quantitative/qualitative debate and the wider social role of research, linking these to real world issue and the actual task of researching and writing a project.

Why Social Research?
From Research Idea to Research Question
Reading and Reviewing the Literature
Planning Social Research: Steps of the Research Process
Designing Social Research
Deciding Your Methods
Gathering Data: Quantitative and Qualitative Approaches
Analyzing Quantitative and Qualitative Data
E-Research: Doing Social Research Online
Integrated Social Research: Combination of Different Approaches
What Is Good Research? Evaluating Your Research Project
Ethical Issues in Social Research
Writing Research and Using Results

Good practical book. For some reason the South African students does not refer to this book. However I refer them to use the book as a source.

Mr Hennie Lochner
Police Practice, Unisa
November 24, 2013

I loved this book and used it as a resource in my introductory social work research course although I did not select it as the required text. It was not generic enough and while I liked the focus on health research, this would have appealed to a small number of students.

Dr Wendy Hulko
Social Work, Thompson Rivers Univ
July 11, 2013

Clear yet detailed introductory text

Mrs Sam Lloyd-Parry
School of Health & Social Care, Coleg Sir Gar
May 1, 2013

This book is an excellent introduction to research methodology. The layout is very user-friendly and the suggestion and example boxes throughout each chapter works well.

The Key Points summary at the end of each chapter is a good refresher and suggested further reading is helpful but not overwhelming.

This book is an excellent starting point for any research student dealing with issues of research methodology for the first time.

Miss Emma Hatfield
Huddersfield University Business Schl, Huddersfield University
April 26, 2013

Useful as a revision for those students who had completed modules in research methods some time ago

Dr Colin Jones
Nursing and Primary care, Liverpool John Moores University
March 28, 2013

An excellent book for Masters students. Very accessible in way it is laid out and written

Dr Linda Gibson
Criminology, Public Health & Policy St, Nottingham Trent University
February 13, 2013

Clear book
logically laid out and essential reading for Unit 5 and completing first piece of reserach

Mrs Juliet Reid
School Of Care Studies, West Herts College
January 31, 2013

Useful as an overview of and introduction to qualitative approaches for Masters students.

Concise and clearly explained and constitutes a sound basis for further exploration of specific methods in the qualitative field.

Dr Rob Millar
School of Psychology, Ulster University
December 5, 2012

This book has now been placed on our recommended list for the third year U/G dissertation students

Dr Jackie Turton
Sociology , University of Essex
November 26, 2012

I like the material itself, but am very disappointed by the fact that no ancillary materials are included.

Professor Heidi Hancher-Rauch
Health Physical Education Dept, University of Indianapolis
November 26, 2012

Sample Materials & Chapters

Chapter 1

Uwe Flick

Uwe Flick is Senior Professor of Qualitative Research in Social Science and Education at the Freie Universität Berlin, Germany. He is a trained psychologist and sociologist and received his PhD from the Freie Universität Berlin in 1988 and his Habilitation from the Technical University Berlin in 1994. He has been Professor of Qualitative Research at Alice Salomon University of Applied Sciences in Berlin, Germany and at the University of Vienna, Austria. Previously, he was Adjunct Professor at the Memorial University of Newfoundland in St. John’s, Canada; a Lecturer in research methodology at the Free University of Berlin; a Reader and... More About Author

Also available as a South Asia Edition.