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Getting Started in Fundraising

Getting Started in Fundraising

First Edition

Other Titles in:
Development Studies

July 2000 | 168 pages | SAGE Vistaar
This book is aimed primarily at small and medium-sized voluntary organizations, it starts by showing the reader the importance of fundraising, and then goes on to cover all the elements of a successful fundraising strategy. There are numerous case studies and real life examples which illustrate the practical advice that the authors give. There are also exercises and checklists to help the reader relate the advice in the book to the specific situation of their own organization. The book concludes with an appendix which provides information on useful organizations and networks in India and a list of publications for further reading.
Why Fundraise?
Before You Get Started
Who Has the Money
Developing a Fundraising Strategy
How to Write a Fundraising Proposal
Communicating the Work of Your Organization

This book is for anyone who is interested in getting started in fundraising or in improving their fundraising skills, and is primarily aimed at voluntary organisations. Getting Started in Fundraising is replete with case studies and real life examples, which illustrate the practical advice…. This timely and valuable book will be of interest to non-governmental and other voluntary organisations involved in development organisations and donor agencies, and activists involved in advocacy and campaigning.


Strategies, procedures and everything else you wanted to know about fundraising is available in Getting Started in Fundraising…. The book would be of immense help for not only those in the initial stages of starting a non-governmental or voluntary organisation but also for those well into the business.

The Deccan Herald

The skills needed by a fundraiser are explained, and fundraisees identified. There are guides to making proposals, developing strategies, organising fundraising events, tips on deciding how much to ask for, and case studies from organisations such as Child Relief and You, Unicef and Concern India Foundation.

The Pioneer

What is significant in this work is that the authors present their points with actual case studies and at some points there are exercises for the reader to relate to the points better to their work…. This is a timely and valuable work for any non-governmental and voluntary organization in South Asia involved in development work or charitable activity

Daily News, Colombo

Michael Norton

Murray Culshaw

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ISBN: 9780761994435