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Critical Acclaim for Darwin's Brands

Adapting for Success

Anand Halve - Chlorophyll Brand and Communications Consultancy Limited, Mumbai

Darwin's Brands traces the evolution of some of the most notable brands in the Indian marketplace by looking at the interplay of forces that created the environment in which they operated and the strategies they adopted. In a vibrant economy like India-where competition from novel and captivating launches is relentless; where customers' preferences change rapidly-these winning brands have shown resilience and the ability to identify and seize opportunities. Read More...