Conducting Case Study Research for Business and Management Students

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Conducting Case Study Research_Origami Instructions_Scorpion

Chapter 2 - Understanding Case Studies

Bill Lee is a professor of accounting at Sheffield University Management School. He helped establish communities aimed at advancing understanding of research methods as inaugural secretary of the British Academy of Management’s Research Methodology special interest group and inaugural chair of the European Academy of Management Research Methods and Research Practice strategic interest group. He led the establishment of the “Methodology Matters” section of the European Management Review. His work has appeared in journals such as Accounting Forum, British Accounting Review, Critical Perspectives on Accounting, International Journal of... More About Author

Mark N. K. Saunders is a professor of Business Research Methods and director of PhD Programmes at Birmingham Business School, University of Birmingham, UK. His research interests include research methods, in particular participant selection and methods for understanding intraorganizational relationships, trust and organizational learning, and small business success. He has published in journals such as British Journal of Management, Field Methods, Human Performance, Human Relations, Journal of Small Business Management, Management Learning, Social Science and Medicine, and Annals of Tourism Research. He has coauthored a number of books... More About Author