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Communication for Development in the Third World
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Communication for Development in the Third World
Theory and Practice for Empowerment

Second Edition

Other Titles in:
Development Studies

April 2001 | 422 pages | SAGE India
This completely revised edition builds on the framework provided by the earlier text. It traces the history of development communication, presents and critiques diverse approaches and their proponents, and provides ideas and models for development communication in the new century. 
 
Foreword Bella Mody
 
Preface
 
PART ONE: INTRODUCTION AND OVERVIEW
 
Introduction to Communication, Development and Empowerment in the Third World
 
Evolution of the Theory and Practice of Development Communication
 
PART TWO: DEVELOPMENT DISCOURSE, MODERNIZATION THEORY AND COMMUNICATION
 
The Enterprise of Modernization and the Dominant Discourse of Development
 
Communication Approach in the Modernization of the Third World
 
PART THREE: CRITICAL PERSPECTIVES ON COMMUNICATION AND DEVELOPMENT
 
Deconstructing the Dominant Paradigm of Development
 
Critique of Communication Approaches in Third World Development
 
PART FOUR: LIBERATION PERSPECTIVES ON DEVELOPMENT
 
Liberation Theology and Development
 
Communication and Spirituality in Development
 
PART FIVE: COMMUNICATION AND EMPOWERMENT
 
Communication Strategies for Empowerment
 
Appendices
 
Index

Review from the First Edition:

`the book's worthiness as an excellent decade-by-decade analysis of the theory and practice of DC by a Third World scholar who has not only learnt about problems of development from books but has experienced them. No school is better than the school of life. The book is an excellent study.... This reviewer very strongly recommends Communication for Development in the Third World as a required textbook for all students of development communication and as useful reading for journalism/mass communication students, particularly those doing theories of mass communication. The book should also prove very useful for students outside journalism/mass communication, especially those doing development or related subjects.' - Media Development

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Srinivas Raj Melkote

Srinivas Raj Melkote has been a Professor in the fields of media and communication for more than 30 years. Professor Melkote is currently in his 31st year at the School of Media and Communication in Bowling Green State University, Ohio, USA. He has taught at universities in India, US, and Jamaica. He served as a Fulbright Professor at Manipal University in India and is currently a Fulbright Specialist. Professor Melkote has researched and published extensively on a range of issues ranging from the role of communication in directed social change, participatory communication, international communication, health communication, communication... More About Author

H. Leslie Steeves

H. Leslie Steeves is a Professor and Senior Associate Dean, Academic Affairs, School of Journalism and Communication at the University of Oregon, USA, where she has taught for 27 years. Professor Steeves’ current research centers on two areas and their intersection: communication and information technologies in developing countries (particularly in sub-Saharan Africa) on one hand, and gender and communication on the other. Her recent publications additionally examine entertainment and tourism representations of Africa. Her research has been published in numerous journals, including Journal of Communication; Communication, Culture &... More About Author

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ISBN: 9780761994763
₹825.00

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