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Internal Communications

Internal Communications
Insights, Practices and Models

First Edition
Critical Acclaim

October 2012 | 224 pages | SAGE Response
- Starting your career and interested to make a mark in this growing function?

- Keen to understand the nuances of internal communications?

- Determined to create an impact as an internal communication professional?

- Looking for resources to create, nurture, and deliver consistently with you team?


In this book you will discover all these and more as it takes you through the nuts and bolts of establishing your function and demonstrating value with internal communications. Using simple examples and formats, the author shares best practices and lessons that will enhance your presence as an internal communications professional.


- Self-evaluation Guide: How do I know if I am suited to the role?

- Guide to getting answers when you begin your career in internal communications

- Interviewers Guide: questions to ask during an internal communications interview

- Channel selection guide

- Evaluating your agency

- How to promote your team

Foreword Joseph Fernandez


Understanding Internal Communications

Internal Communications Basics

Internal Communications Measurement

Internal Communicators: Building and Coaching Your Team

Internal Communications in India

Challenges and Opportunities in Internal Communications

Crises and Internal Communications

The Future of Internal Communications

Employee Engagement and Inclusive Internal Communication

Integrating Social Media with Internal Communications: Challenges and Opportunities

Working with Leadership

Messaging and Internal Communications


Interviews with the Author



Internal Communications is a timely help to all of us—employers and employees, practitioners and academicians alike.

Father Richard Rego
Professor,St Aloysius College, Mangalore, Station Director,SARANG 107.8 FM

Professionals following Verghese’s leads, embellished with fascinating case studies, may well be equipping themselves to ultimately break the corporate glass ceiling and make themselves eligible for the board room. A sobering thought indeed!

Bish Mukherjee
ABC, President, Misha Network, Sydney/Chennai

Aniisu Verghese, through his book Internal Communications: Insights, Practices, and Models, has done the profession great service by aggregating information and case studies through his tireless research and rich work experience.

Peter Yorke
CEO, Yorke Communications

Aniisu has always been an evangelist for internal communications…. His book will be a valuable cornerstone to anyone hoping to develop their career or just become a better communicator at the workplace.

Marc Wright
Chairman, Simplygroup

As the title suggests, [the book] not only shares choice of practices and models, it follows up with insights from real life. Enjoy the book, and make sure you implement it in your workplace to enjoy the results!

Karandeep Singh
CFO, Flipkart

Aniisu K. Verghese

Aniisu K. Verghese is an internal communication expert with over twelve years of experience in the evolving employee communications, social media, and advertising domains with leading IT, financial services, and consulting organizations in India. He currently serves as the India Internal Communications Lead for a global IT services firm. In his earlier capacity he managed transformational internal communication assignments with Fidelity, Accenture and i-flex solutions. He helped launch and manage corporate intranets, edit and publish company employee newsletters, coached senior leadership on communication strategy, led internal... More About Author

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ISBN: 9788132109662