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Aarti David

Aarti David
Director, Publishing

Aarti David is Director, Publishing at SAGE India. She is also a member of SAGE’s Global Senior Management Group. As Director Publishing, she heads Books, Journals Commissioning and Marketing.

As head of commissioning, she is responsible for developing a profitable local publishing program, managing acquisitions, and is overall responsible for all publishing programs in SAGE India. This currently includes SAGE India Journals, SAGE India (Academic Books), SAGE Texts (Textbook publishing programme), SAGE Response (Business and Management Books), SAGE Select (Non-Fiction), SAGE Bhasha (Indian language publishing program), SAGE AdvantEDGE (Professional developments of K-12 teachers), SAGE Vistaar (South Asian Rights Programme). She is also responsible for managing the joint imprints with SAGE’s indie partners including Yoda Press, Popular Prakashan, Stree, Samya and Vitasta.

For marketing, she is responsible for strategy and direction setting to ensure SAGE India achieves its sales, branding and knowledge dissemination objectives profitably. Her remit covers all marketing activities within SAGE India’s territory for all SAGE (global) products. These include products such as Books, Journals and those that are Born Digital; PR & Publicity; Web Solutions and Design. She is also a part of SAGE’s global PR and Branding committee that is responsible for managing all brands within the SAGE stable. She also supports SAGE’s global marketing efforts through a team in India. 

 

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