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21st Century Communication: A Reference Handbook
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21st Century Communication: A Reference Handbook

Two Volume Set
Edited by:


July 2012 | 992 pages | SAGE Publications, Inc
Via 100 entries or "mini-chapters," the SAGE 21st Century Reference Series volumes on Communication will highlight the most important topics, issues, questions, and debates any student obtaining a degree in the field of communication ought to have mastered for effectiveness in the 21st Century. The purpose is to provide undergraduate majors with an authoritative reference source that will serve their research needs with more detailed information than encyclopedia entries but not as much jargon, detail or density as a journal article or a research handbook chapter.

William F. Eadie

William F. Eadie (Ph.D., Purdue) is Director of the School of Communication at San Diego State University, where he is responsible for leadership of a large program of 2,300 student majors and 125 faculty encompassing all aspects of communication, media, and journalism.  Prior to joining SDSU in 2001, he was Associate Director of the National Communication Association (NCA) in Washington, DC, where he worked with researchers and promoted communication research to a variety of audiences.  His other faculty appointments have been at Ohio University and California State University, Northridge, and he has served as an adjunct of... More About Author

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ISBN: 9781412950305
$450.00

SAGE Knowledge is the ultimate social sciences digital library for students, researchers, and faculty. Hosting more than 4,400 titles, it includes an expansive range of SAGE eBook and eReference content, including scholarly monographs, reference works, handbooks, series, professional development titles, and more.

The platform allows researchers to cross-search and seamlessly access a wide breadth of must-have SAGE book and reference content from one source.